UnitedPips Brand Resources
Official brand assets, logos, and usage guidelines for partners, affiliates, media, and developers—designed to ensure UnitedPips is represented accurately, consistently, and responsibly across all platforms.
Quick Accesss
Brand Overview
Our brand represents the intersection of cutting-edge technology and financial expertise, delivering exceptional trading experiences to our global community.
Mission
Empower traders worldwide with institutional-grade tools, real-time market data, and lightning-fast execution to make informed decisions in global financial markets.
Vision
Values
Integrity in every transaction, innovation in every feature, and excellence in every interaction. We prioritize security, transparency, and client success above all else.
Logo System
Our logo embodies innovation, trust, and precision in forex trading. Maintain these exact specifications to ensure brand consistency across all platforms.
Things to avoid
DO NOT CHANGE THE COLOR
DO NOT OUTLINE
DO NOT STRECH
DO NOT ROTATE
DO NOT USE ON COLORED BACKGROUNDS
Type System
Our dual-typeface system combines the modern clarity of Inter with the elegant authority of Playfair Display, ensuring excellent readability and sophisticated brand presence.
Primary Typeface: Poppins
Color Palette
Our professional color system balances trust and innovation. Primary colors convey stability and authority, while accent colors highlight critical interactions and market data.
Primary
- HEX: #CA4747
- RGB: 3,46, 102
- CMYK: 0, 65, 65, 21
Secondary
- HEX: #CA4747
- RGB: 3,46, 102
- CMYK: 0, 65, 65, 21
Accent
- HEX: #CA4747
- RGB: 3,46, 102
- CMYK: 0, 65, 65, 21
Headings
- HEX: #CA4747
- RGB: 3,46, 102
- CMYK: 0, 65, 65, 21
Body Text
- HEX: #CA4747
- RGB: 3,46, 102
- CMYK: 0, 65, 65, 21
Section
- HEX: #CA4747
- RGB: 3,46, 102
- CMYK: 0, 65, 65, 21
Brand Standards
Essential rules and best practices to maintain brand integrity, visual consistency, and exceptional user experiences across all touchpoints.
Do
- Maintain minimum clear space around logo equal to the logo height for optimal visibility
- Use approved color combinations from our palette to ensure visual accessibility compliance
- Ensure text contrast meets WCAG AAA standards (7:1 for body text, 4.5:1 for large text)
- Use high-resolution logo files (SVG or 2x/3x PNG) for crisp display on all devices
- Follow the 8-point spacing grid for consistent layouts and professional appearance
Don't
- Never distort, rotate, skew, or alter the logo proportions in any manner
- Avoid using colors outside the approved brand palette for any brand materials
- Don't place logo on busy backgrounds or surfaces with insufficient contrast
- Never mix different font families inappropriately or use unapproved typefaces
- Avoid creating custom logo variations or recreating brand assets from memory
- Don't ignore spacing guidelines or create inconsistent padding across elements